About us

We are a team of two who have lots of fun with design and WordPress. We feel honoured that you visit our website and are here to get to know us better.

Ellen Bauer Elmastudio

Ellen Bauer

Co-founder and Frontend Developer

VSCode
HTML
CSS
React
WordPress

Ellen is the developer on our team. She likes to get lost in the code as much as she likes to interact with clients and others in the WordPress community.

Education

Dipl. Designer

Skills

HTML & CSS, Sass, React

Passions

Travel, food and romantic comedies

Manuel Esposito Elmastudio

Manuel Esposito

Co-founder and Product Designer

Figma
Sketch
Spline
WordPress
Adobe XD

Manuel is a designer at heart and loves to tweak the best design solutions for our WordPress designs in Figma. No button left undesigned under his watch.

Education

Dipl. Designer

Skills

Figma, Sketch, 3D Products

Passions

Coffee, cats and retro games

Highlights

Our WordPress Timeline

First theme releases 2011

Yoko and Ari on WordPress.org.

Theme shop launch 2012

Launch of our theme collection.

First WordCamp talk 2015

Our first public talk at WordCamp Cologne.

WordCamp Ogijima and Tokyo 2018

We attended two WordCamps and gave a talk at one.

Ellen Bauer Manuel Esposito ElmaStudio

Block collection release 2020

AinoBlocks free blocks on WordPress.org.

Design Co-lead for WordPress 5.6 2021

Ellen is part of the all women release squad.

First block theme release 2021

Release of our first free block theme Aino.

Premium block themes release 2022

4 premium block themes incl. one Woo block theme.

Pattern library release 2023

Release of a free patterns library for block themes.

Selected interviews, talks & reviews

Why small can be just the right choice.

Ellen’s guest post for HeroPress

Post
English

WordPress will have something valuable to offer for a long time to come.

Interview with Ellen Bauer (Featured WP-Professional)

Interview
English

Full-Site-Editing und Q&A mit Elmastudio

Meetup presentation with Ellen and Manuel

Meetup
German

WP 5.9, Full Site Editing, FSE-Themes Twenty Twenty-Two sowie Aino

Meetup Presentation with Ellen

Meetup
German

Interview mit Ellen Bauer zu Gutenberg

WP Meetup Nuernberg

Meetup
German

How To Find Work You Truly Love

Talk WordCamp Ogijima 2018

WordCamp
German